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This may very well be the only book on sales you will ever have to read.
Become The Exception is the most realistic, down-to-earth, easily duplicable selling system you have ever experienced.
Written by Mike Marchev, after 30 years of "carrying the bag", this fun
to read, entertaining book on learning how to make more money while
having more fun, has sold nearly 5000 copies and is currently in its 3rd
printing.
"The problem with the selling profession today," says Marchev, "is
that thanks to such easy entry, most sales people are very poor at it.
This is because they are adopting aggressive tactics outlined in
virtually every sales book written prior to Become The Exception."
Readers enjoy this information because they can understand and agree
with the logic. Most people who are responsible for creating sales are
out there "winging it" while unknowingly supporting the popular belief
that sales professionals are all boring, manipulative, aggressive, and
money-hungry. This is nonsense. There is an easy, honest,
straight-forward method to building a business, and the not-so-secret
secret isn't really a secret at all. It is nothing more than a
step-by-step process that can be followed by virtually everybody. |
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